The journey starts here...

The journey to become a professional copywriter is long and hard. Don't let anyone tell you otherwise. Most travellers fall by the wayside.

Yet the roadmap is simple. You start by knowing the destination. You reverse engineer it. And then take tiny steps to reach it. All these steps are figured out using first principles and a series of premises.

We break each step down into something doable.

That way we get to measure what we're doing so we stay on course.

If you'd like to know more about what it takes to become a professional copywriter and get paid for what you love doing, subscribe to the ICA mailing list or ENROL and get started right away.

International Copywriters Association